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The first Malayalam film, "Balan," was released in 1938. However, it was the 1950s and 1960s that saw the emergence of Malayalam cinema as a distinct entity. Filmmakers like G. R. Rao, P. A. Thomas, and Kunchacko made significant contributions to the industry during this period. The 1970s and 1980s saw the rise of socially relevant films, known as "parallel cinema," which tackled complex issues like poverty, inequality, and social injustice.