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The first Disney book, "Snow White and the Seven Dwarfs," was published in 1937, coinciding with the film's release. The book was a huge success, and Disney soon began to publish more books based on its films, including "Pinocchio" (1940) and "Fantasia" (1940). These early books were often adaptations of the films, with text written by Disney staff and illustrations provided by in-house artists.